- Copyright © 2024 Ulu Ventures. All Rights Reserved.
- Privacy Policy
- LP LOGIN
Content Marketing Specialist
Labra
Marketing & Communications
Bengaluru, Karnataka, India
Posted on Feb 13, 2026
What we do:
Labra is one of the leading software development companies, building cloud native B2B SaaS software helping customers in their cloud transformation journey. We are rapidly growing and looking to hire smart people who can continue fueling our growth and be part of our success journey.
Job detail:
We only hire those people who want to grow in their career and give serious attention to their career growth path. If you are looking for an opportunity to keep yourself in a comfort zone, then this might not be a good role for you!
We are looking for a Product Marketing Manager, who is passionate about SaaS products (preferably in cloud space) and building the next generation cloud partner ecosystem. As a senior member of the organization, you would be defining and executing GTM strategy across interdependent products and will be using a data-driven approach for executing and measuring effectiveness of marketing campaigns. You will also be working closely with the product management team to align and impact product direction, offerings and features.
Why should you be interested in this opportunity?
- We are a stable startup offering tremendous growth and learning opportunities.
- We share meaningful equity in the company with you to have you as a partner.
- Highly impactful role and become part of an early team. - an opportunity to join the core team of a high potential B2B SaaS startup.
- We treat our people like assets - not liabilities.
- Your freedom and opportunity to grow rapidly in the career. You will be fully empowered by tools and knowledge to grow in your career as well as helping your team members grow.
- Get rewarded for your effort in making customers successful.
- A culture of respect, humility, growth mindset, and fun in the team.
- No micromanagement and flexible working hours - you get the goal - you decide when to deliver, we care about QUALITY RESULT on your committed timeline.
- Training, mentoring and career development benefits
Mandatory requirements:
- Understanding of marketing campaign management and execution
- Basic understanding of SEO
- Basic understanding of Google Analytics
- Content writing experience - social media and digital ads
- Experience working in the IT/IT Consulting industry (2 - 4 years)
- Excellent communication skills with English proficiency
Responsibilities:
The role will have the following responsibilities, not limited to’
1. Content Marketing:
- Understand different content formats that are relevant for the different marketing channels
- Research and identify trends prevalent in the cloud consulting ecosystem
- Write short-form content for the brand's social media channels and ad campaigns
- Develop marketing content of all formats (event support, long form, lead gen assets, paid assets & websites).
2. SEO & AEO:
- Support ongoing site-wide SEO efforts, which include content, on-page, off-page, and technical optimizations
- Assist with internal site search optimizations, ensuring content tagging best practices are followed across the organization
- Research and analyze competitor content for landing pages, backlinks, and relevant keywords.
3. Social Media:
- Track and report the performance of essential metrics
- Ensure brand consistency in posts through tone, voice, and terminology
- Manage employee post recommendations and social media calendar.
4. Google Analytics
- Create dashboards for reporting of campaign performance
- Implement full-funnel attribution
- Support sales enablement and product marketing efforts as needed
5days of WFO - Indiranagar Bengaluru.