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SEO Specialist

SoFi

SoFi

Marketing & Communications
United States
Posted on Jul 31, 2024

Employee Applicant Privacy Notice

Who we are:

Shape a brighter financial future with us.

Together with our members, we’re changing the way people think about and interact with personal finance.

We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.

The role:

We are seeking an SEO Strategist to help grow our organic presence for all our financial products and services. This person would help execute SEO research, discover new opportunities, manage the project workflow, implement best practices, analyze organic growth, and manage both content publication and content measurement.

This is an excellent opportunity for a data-driven and ambitious individual with a SEO background to strategize and implement best-in-class search capabilities to become one of SoFi's core business drivers.

What you'll do:

  • Expand SoFi’s organic footprint into previously untapped search space for both high volume core business terms and broad match, long tail keywords.

  • Manage publication of search optimized content, identify new content opportunities, and measure page performance.

  • Monitor keyword rankings and implement quick turn solutions and optimizations where needed.

  • Identify upcoming trends and coordinate a strategy for how to best position SoFi for the changing organic landscape.

  • Produce quantitative reporting and qualitative explanations on weekly performance.

  • Help manage external agencies, partners, and platforms.

  • Implement both internal and external linking tactics to grow page authority.

What you'll need:

  • 3+ years of relevant SEO experience

  • Bachelor’s degree

  • Strong attention to detail

  • Deep understanding of content production, optimization, and management

  • Ability to manage project workflows across multiple teams

  • Experience with SEO software (Moz, BrightEdge, Search Console, etc)

  • Experience in web publication and CMS, especially within WordPress

  • Experience with performance analysis and presentation

  • Strong analytical and quantitative skills

Compensation and Benefits
The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.
To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!
SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.
The Company hires the best qualified candidate for the job, without regard to protected characteristics.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
New York applicants: Notice of Employee Rights
SoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email accommodations@sofi.com.
Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Internal Employees
If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.